Thanks to The Animated Woman, I was guided toward a post on Jezabel.com that explained how H&M doesn't even use real models' bodies on their website. I had to read it twice, since the WHAT THE FUCK in my head was screaming so loudly. Yes, these 'bodies' apparently display their clothing much better than a 'real' woman could... which leads me to ask the obvious question: Who's meant to be buying these bloody clothes? Apparently not real humans!
I'm sorry H&M, but if your clothes don't look good on real women, even models, you have shitty designers, and therefore, even shittier clothes.
I went to the site to check out this freak show for myself, and it is surely true, and oh-so-obvious. Notice anything that these three women have in common?
It kind of takes the idea of the "cookie cutter" criticism to a whole new depth of hell. Oh, but let's applaud their efforts to at least tweak their skin tones to match the head they pasted on top. Bravo!
I'm fairly certain that my neck is thicker than this digital representation of what a woman's thigh is meant to look like, but hey, at least I know I totally have bigger tits, and they're REAL. Ahem.
I found the entire interactive "let's dress up the droid" part of the website unnerving, creepy and soulless. Click on the different models -- only the heads change. It's gross! I propose that if we can inter-change all the clothes and heads, we should be able to paste on our own heads as well. I'd find the experience much more pleasurable if I was able to see my friends looking back at me. I don't mind that they're in their undies... it's not like it's their bodies, right? Pssh-sha.
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*Okay. So once I bought 2 AC/DC t-shirts for the twins there. Whatthefuckever. But that's IT.
Credits: Animated Woman for paraphrasing her tweet, the 3D Rendering artists at H&M, Kathy Slamen Photography, Handflapper's fine art talent, and Brandon's mad hotel bathroom photography skills.










Oh no...
Oh no no no no NO...
This is awesome, but in a horrible way.
And wow, I really need to work on my tanlines below my neck, mmmkay??